A month or so ago this was the common image of Tiger Woods.
He looks calm, confident and happy, a successful professional, an athlete to admire. It's a very generic look that is used just to put the face to the name and forward the brand of Tiger Woods
Here's what we get now
A near scowl, shifty eyes and anger. This man is a sinister influence, maybe he has secrets and punches babies. Both pictures are old but now his presented images are used to smear.
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